Digital Agecy – Website Redesign
BrainDo
This digital marketing agency's online presence was not up to speed with the rest of their cutting edge technology. They needed a complete digital overhaul, down to the nuts and bolts. We started the discovery with stakeholder interviews, an employee survey, cardsorting and a competitive analysis. From there we reorganized the company's suite of digital services, defined a new tone of voice, and built out a cohesive web style guide designed for longevity.
Iteration
Two concepts were developed to showcase two sides of the agency’s personality - their data driven strategies and creative thought methodologies.
Immersive Concept
This full screen, vivid experience is designed to captivate users and keep them scrolling.
Asymmetric Concept
This iteration pulls in shapes reminiscent of data and analytics to draw the eye down the page, and carry through the company's analytical focus.
BrainDo's digital overhaul achieved brand cohesion and a realigned company mission. Improving the services structure allowed our team to implement improved SEO stragegies, resulting in increased site traffic and improved leads. The new site showcases BrainDo's fun culture and highlights their data driven success with all new case studies.